Design ideation can be seen as generating, developing and communicating ideas, and so the corresponding roles of the ideator would be that of generator, developer and communicator of ideas. And one may add a fourth role, that is, that of critic, or rather inner critic. For the designer as ideator, these roles often role into one. That is, the designer generates the idea, from a great variety of (re)sources, then develops the idea, that is, grow, evolve or expand the idea, and finally communicates, or shares the idea with others.The fourth role, that of inner critic, may run throughout the ideation process, a balancing role as the ideator should manage their self-criticism so as not harm the desire to succeed. However, there is potentially a fifth role for the ideator, that is, the role of realising, or implementing the idea to what then becomes a working idea. And to execute the idea would be either on the ideator's own accord or with the help of others. The designer-maker would exemplify the ideator playing all the roles whereas the "Jack-of all ideas" may typify the ideator as foremost generator and communicator of ideas.
Monday, August 19, 2024
Ideator roles
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