Saturday, May 24, 2008

Acting out ideas

In his book An Actor Prepares, Stanislavski (1863-1938), the seminal drama teacher, makes the analogy between acting and travelling. Similarly, a parallel can be drawn between designing and travelling, or design as a journey ("the design process").

If you've made a journey, then, you will recall the many successive changes that take place both in what you feel and what you see. And so in the studio experience. That is, by moving forward your design project, from idea to object or artefact, you find yourself constantly in new and different situations, moods, imaginative surroundings, and the externals of production. Moreover, in the process of "acting out" your ideas along physical lines, you come into contact with new people and get to know their needs and desires. Along the way, then, you create meaning through design by understanding and empathising with the culture you serve.

Stanislavski. 1980. An Actor Prepares. London: Methuen