Ideas and entrepreneurship

The entrepreneur Richard Branson's top tips for success include: * I think lots of people have lots of great ideas, but very few people actually go out and try to put them into practice. * The first thing to do if you want to become an entrepreneur is basically to have an idea that is going to make a positive difference to other people's lives. A business is simply that. * You definitely need to believe in your idea. There's really no point in doing something in life unless people feel really good about it and proud about it. You've got to have passion for it and you've got to be able to inspire other people to have a passion for it too.* If an idea is a good idea you should be able to pitch it in two or three sentences and two or three sentences fit very neatly on the back of an envelope. Source: http://www.bbc.co.uk/news/entertainment-arts-26575792

Connecting

A strong feature of ideation is that it is dynamic. It is in fact the dynamic use of the human brain, which is intensely interactive, that things suddenly become clear, the ubiquitous "Aha!" moment. What happens, then, is that we see new connections between events, ideas, and circumstances that we hadn't noticed before. That is, seeing how things connect rather than only seeing how they might be different.