Saturday, August 30, 2014

Tools of desire

While ideas often appear in a flash, the ubiquitous "Aha" moment, the realisation of ideas takes more patience, wisdom, and maturity. To make ideas happen, and when this calls for a collaborative approach, the idea has to be communicated effectively. It is here ideation tools, and whether in forms of words, sketches or models, in analogue or digital modes, or combinations thereof, prove central to forward the idea to a desirable outcome.