Sunday, April 05, 2020

Inclusive or exclusive ideation?

While there are many influences on 20th century design, when it comes to design intent two positions are noteworthy: "exclusive" and "inclusive". That is to say, exclusivity emphasises pure, simple and abstract shapes whereas inclusivity highlights hybrid, diverse and real forms. In the context of ideation, this may suggest that inclusive ideation is one that sees the design task or problem from local, environmental and societal perspectives, in contrast to exclusive ideation that limits the task to formal or stylistic considerations and often at the expense of an appropriate response to the conditions of the problem. That is, whereas exclusive ideation is presenting grand statements, universal assumptions or prototypical solutions, the inclusive approach is more modest and flexible encouraging multiple readings and interpretations while supporting sustainable and communal values. In other words, inclusive ideation situates the problem in specific societal and cultural contexts balancing practical, environmental and aesthetic concerns.

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