Monday, May 23, 2022

Ideation refinement

Ideas appear in many guises, some like a flash to be quickly made into something, others to develop slowly, worked, reworked, changed, modified or abandoned. In developing an idea to the stage where it is more likely to be endorsed than rejected, the idea may go through a process of refinement or clarification. Let's for a moment imagine such a process of idea refinement where the "raw" idea is made "pure" through applying the additive colour system. That is, RGB, the system's three primary colours, is perceived as coloured light made white. Imagine, then, that the red colour would take out any unethical or corrupting aspect of the idea, the green colour any unsustainable or harmful component, and the blue colour any disagreeable or ugly element of the idea. The idea, then, in this thought experiment to illustrate the complexity of ideation, is perceived as a broad spectrum light source shown as white light, or a refined idea. That is, a pure idea, free of any contaminant - as pure as natural sunlight.

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